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Current Market Updates

WEEK 7 • 2026 MARKET UPDATE

Weather & Logistics

Winter weather across multiple growing regions—cold, rain, frost, and freezes—continues to impact volume, quality, and logistics. Trucking lanes nationwide are also experiencing icy conditions. Expect tight supplies and prorates across several commodities.

FLORIDA

A rare cold event brought three consecutive nights of sub-freezing temperatures (26–32°F).
Impacts:

  • Vegetable and berry supplies will be very tight from mid‑Feb through April until spring crops begin.
  • Many Eastern vegetables (peppers, beans, squash, eggplant) experienced significant frost damage.

CALIFORNIA – Central Valley & Yuma

Rain & Weather Impacts

  • Citrus: Heavy rains have caused softness in navels/clementines and tighter celery markets.
  • Carrots: Industry-wide prorates expected 3–4 more weeks. East Coast crops (GA/FL) running behind.

Value-Added (F&S)

Weather-driven raw product shortages continue for:

  • Broccoli
  • Green Beans
  • Cauliflower
  • Carrots

Many items are prorated.

Lettuce & Leafy Greens (Yuma)

  • Quality is excellent with improved growing conditions.

APPLES

  • Most varieties: plentiful
  • Gala & Honeycrisp: tight and rising as shippers stretch inventory into new crop.

BERRIES

Strawberries

  • Very limited from Florida due to recent freezes. Improving with better weather.

Blueberries

  • Very light Peru/Chile volume → tight market through Feb & early March
  • Florida begins late March (week 3)

Raspberries

  • Moderate, steady supply from Mexico and Baja, CA.

Blackberries

  • Strong volume out of Mexico.

CRUCIFERS

Broccoli

  • Demand exceeds supply
  • Expect ~70% order coverage next 3 weeks
  • Eastern supply severely impacted by FL freezes

Cauliflower

  • Extremely short—receiving ~20% of normal volume
  • Tight market likely through mid/late March

Celery

  • Limited due to Florida shortages pushing demand West
  • Oxnard still harvesting; rain reducing yields and lifting prices

Carrots

  • EXTREME SHORTAGE

CHILI PEPPERS

  • Chiles: Very low supply; FL was at seasonal low before freeze. No real volume until mid–late March plantings.
  • Mini Sweets: Good supply from Mexico (Baja & Jalisco).

CITRUS – San Joaquin Valley

Recent fog + rain = quality concerns including puff, crease, clear rot, and elevated fruit drop.

Clementines / Mandarins

  • Most challenged citrus category
  • Tango: 20–30% fruit drop in many blocks
  • Expect ongoing shortages

Navels

  • Overall quality solid; yields remain challenged
  • Morning fog/limited harvest windows = tight inventories
  • 88s and smaller extremely limited

Lemons

  • Weather impacts causing scarring, clear rot, etc.
  • Rain may help size.

Limes

  • Good supply from Mexico

EASTERN VEGETABLES

Cucumbers

  • Light–moderate supply (Honduras & Mexico filling gaps)

Green Pepper

  • Very light; FL freeze affected most crops
  • Limited supply until GA season
  • Mexico moderate–good volume

Green Beans

  • Very light. Immokalee heavily impacted
  • Homestead only active region
  • Mexico steady but light

Zucchini / Yellow Squash

  • Light supply; FL freeze caused notable damage
  • Squash replants should rebound quickly (30-day crop)
  • Mexico: yellow tight; zucchini strong

Eggplant

  • Light; FL frost damage under evaluation
  • Mexico moderate–good volume

Green Cabbage

  • Moderate; least affected FL crop
  • Main production: Belle Glade, Ft. Pierce, Myakka City

Hard Squash

  • Good supply
  • Mexico (Sinaloa): acorn & spaghetti
  • Honduras: butternut

GRAPES

Peru import season in full swing; volumes rising and markets softening.
Chile begins in ~3 weeks.

GREEN ONIONS & BRUSSELS SPROUTS

Markets remain tight with prorates expected for several weeks.

GREENS

  • Kale & Turnip Greens: Low supply due to freeze in GA/FL; shippers implementing cuts.

HOTHOUSE

  • TOV & Beefsteak: Light–moderate supply; demand elevated due to field shortages
  • Colored Peppers: Moderate; light until Canada starts (late Mar/early Apr)
  • European Cucumbers: Light; Mexico slowed by cool temps
  • Mini Cucumbers: Light; new crop in 2–3 weeks
  • Snacking Tomatoes: Moderate supply

MELONS

  • Watermelons: Light; South Florida finished
  • Mini Watermelons: Moderate; Guatemala improving
  • Cantaloupes & Honeydew: Good supply from Guatemala

ONIONS

  • White onions tightening seasonally; strong demand and rising market through spring.

PEARS

  • WA Bartletts will finish by end of Feb due to lower storage quality
  • Chilean Bartletts begin early March

POMEGRANATES

  • Finished for the season due to Central Valley rains

POTATOES

Oversupplied; strong availability across categories.

  • Russets: Excellent supply, especially bagging sizes
  • Reds/Golds: Ample volume from ID & WA
  • Sweet Potatoes: Excellent supply post-harvest

STONE FRUIT

  • Imported cherries in full swing with excellent quality
  • Peaches, nectarines, white nectarines available on order guide
  • Plums arrive next week for Basket Builder

TOMATOES – Field Grown

  • Rounds & Romas: Light supply; FL freeze reducing future volume. Mexico moderate.
  • Grapes: Light; FL slowed by cold. Mexico moderate.

TROPICALS

  • Avocados: Excellent promotable volume from Mexico
  • Honey Mangos: Moderate (Ecuador)
  • Mangos: Moderate Brazilian arrivals at East Coast ports
  • Dragon Fruit: Moderate (Ecuador)
  • Limes: Light; end of season + 30% bloom drop from heavy rains

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